Aramark unveils fresh British meat low-cost pricing

13th October 2009, 11:39am

Aramark, the contract caterer has reaffirmed its commitment to fresh British meat with a low cost price model for its units.

The foodservice company says it has been working closely with its suppliers to specify fresh British meat at affordable prices.

Chris Carr Barney, senior buyer stated: "It is important to us that the Food Development team and the Buyers work hand in hand to identify ways of ensuring we deliver exceptional quality and promoting British meat wherever possible.

"For instance as a company we promote the use of fresh meat where possible and our buyers work hard to ensure a competitive price point to make this an affordable option for our teams on the ground what ever choice of meat they require on their menus. We are also heavily involved with British Food Fortnight and our units have a wide array of promotions available on products including British meat."

One example of the new commitment is with the three top selling lines – beef mince, diced beef and diced chicken – which are now available at the same price point as their frozen counterparts.

Nick Brookwell Aramark's food development director said: "We know our chefs look to create the very highest quality meals. By ensuring these fresh products are available at the same price to frozen, we are empowering our talented teams to showcase their culinary genius, whilst also doing our bit to help promote provenance and quality."

Related Articles:

• 02 Aug 2011 - Chichester College reappoints Aramark to run catering services
• 23 Jun 2011 - Volunteers take part in Aramark's national 'Give & Gain' day
• 24 Jan 2011 - Caterer Aramark shows school kids the importance of good nutrition
• 27 Nov 2009 - Contract caterer Aramark partners with pensions company AEGON
• 20 Oct 2009 - Aramark Offshore celebrates rewarding year

Click here to submit a comment!

The Little Auditor

14 October 2009 at 11:01am

I'm glad to see someone is promoting and using British goods. Unlike the company I work for (Avenance) who don't seem to care either way. Until recently we could only get imported diced mutton. Now we can't get it at all! Pity about the Ghurka festival of Dashera which is being celebrated this weekend.

Have your say!

To comment on this article, simply enter your name and email and send us your views. Please note that your comment will appear publicly below this article once it has been processed. For enquiries please email info@costsectorcatering.co.uk.